4 Best HubSpot Alternatives & Competitors 2026
Looking for a HubSpot replacement? We ranked and compared every viable alternative so you do not have to.
Why Look for HubSpot Alternatives?
While HubSpot is a popular choice in the Crm space, users regularly evaluate other options to ensure they are getting the best fit for their workflows. The Crm market is highly competitive, and several strong alternatives offer different approaches to the same problems HubSpot solves. Although HubSpot offers a free tier, some alternatives provide more generous free plans or different feature sets that may better align with specific team requirements.
Top HubSpot Alternatives, Ranked
Salesforce
The world's leading CRM platform for enterprises
- Most extensible CRM platform with 7,000+ AppExchange apps
- Agentforce delivers genuine autonomous AI agents
- Tableau and Data Cloud unify analytics across customer data
Pipedrive
Sales CRM designed by salespeople, for salespeople
- Visual pipeline view that reps adopt quickly
- Affordable per-seat pricing for SMB sales teams
- Activity-based methodology built into the UX
Zoho CRM
Comprehensive CRM with extensive customization at great value
- Extremely affordable per-seat pricing
- Zoho One bundles 45+ apps for one suite price
- Zia AI offers predictions and anomaly detection
Freshsales
AI-powered CRM for sales teams by Freshworks
- Freddy AI scoring and insights at SMB-friendly prices
- Built-in phone, WhatsApp, and SMS for omnichannel sales
- Tight integration with Freshdesk for sales-support handoff
HubSpot vs All Alternatives
| Criteria | HubSpot | Salesforce | Pipedrive | Zoho CRM | Freshsales |
|---|---|---|---|---|---|
| Rating | 4.5 | 4.3 | 4.4 | 4.2 | 4.3 |
| Pricing Model | Freemium | Subscription | Subscription | Freemium | Freemium |
| Starting Price | $[object Object] | $[object Object] | $[object Object] | $[object Object] | $[object Object] |
| Free Tier | Yes | No | No | Yes | Yes |
| AI Powered | Yes | Yes | Yes | Yes | Yes |
| Platforms | web, ios, android | web, ios, android | web, ios, android | web, ios, android | web, ios, android |
Feature Comparison: HubSpot vs Alternatives
| Feature | HubSpot | Salesforce | Pipedrive | Zoho CRM | Freshsales |
|---|---|---|---|---|---|
| Crm | ✓ | ✗ | ✗ | ✗ | ✗ |
| Email Marketing | ✓ | ✗ | ✗ | ✗ | ✗ |
| Landing Pages | ✓ | ✗ | ✗ | ✗ | ✗ |
| Forms | ✓ | ✗ | ✗ | ✗ | ✗ |
| Live Chat | ✓ | ✗ | ✗ | ✗ | ✗ |
| Reporting | ✓ | ✓ | ✓ | ✗ | ✓ |
| Automations | ✓ | ✓ | ✓ | ✗ | ✓ |
| Ai | ✓ | ✗ | ✗ | ✗ | ✗ |
| Lead Management | ✗ | ✓ | ✓ | ✓ | ✗ |
| Opportunity Tracking | ✗ | ✓ | ✗ | ✗ | ✗ |
| Appexchange | ✗ | ✓ | ✗ | ✗ | ✗ |
| Einstein Ai | ✗ | ✓ | ✗ | ✗ | ✗ |
| Customization | ✗ | ✓ | ✗ | ✗ | ✗ |
| Visual Pipeline | ✗ | ✗ | ✓ | ✗ | ✗ |
| Email Integration | ✗ | ✗ | ✓ | ✗ | ✗ |
| Ai Assistant | ✗ | ✗ | ✓ | ✓ | ✗ |
| Sales Automation | ✗ | ✗ | ✗ | ✓ | ✗ |
| Analytics | ✗ | ✗ | ✗ | ✓ | ✗ |
| Workflow Rules | ✗ | ✗ | ✗ | ✓ | ✗ |
| Multichannel | ✗ | ✗ | ✗ | ✓ | ✗ |
| Ai Lead Scoring | ✗ | ✗ | ✗ | ✗ | ✓ |
| Built In Phone | ✗ | ✗ | ✗ | ✗ | ✓ |
| Email Tracking | ✗ | ✗ | ✗ | ✗ | ✓ |
| Pipeline Management | ✗ | ✗ | ✗ | ✗ | ✓ |
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Still not sure?
Compare HubSpot head-to-head with any alternative above, or browse all tools in CRM to find the perfect fit for your workflow.