SAASAF.AI FAQ.
100+ Answers.
Every question we get about SAASAF.AI as a directory, reseller marketplace, vendor platform, and affiliate engine. About SAASAF, comparisons to G2 and Capterra and PartnerStack, vendor onboarding, reseller commissions, payouts, billing, security, the SaaS industry at large.
About SAASAF.AI
What is SAASAF.AI?
SAASAF.AI is an open SaaS and AI tool directory combined with a reseller marketplace. We index 100+ SaaS and AI products across categories like CRM, project management, marketing automation, AI writing, design, analytics, and DevOps, and we let independent resellers earn recurring commissions for promoting tools their audience already needs. Vendors use SAASAF to win distribution outside paid acquisition. Buyers use SAASAF to compare tools without paywalls or pay-to-play rankings. Resellers use SAASAF to assemble a curated portfolio of recurring-commission programs in one dashboard. Browse the full catalog at /tool/ or jump to /category/ to filter by use case.
Who founded SAASAF.AI?
SAASAF.AI was founded by Mark Gabrielli, an operator who has spent the last decade building, scaling, and selling SaaS and direct-to-consumer products. The platform was built to fix the two problems Mark hit repeatedly: SaaS vendors burning cash on paid acquisition with no organic distribution layer, and creators with engaged audiences leaving money on the table because affiliate programs were fragmented across PartnerStack, Impact, FirstPromoter, Rewardful, and a hundred bespoke tools. SAASAF.AI consolidates those into a single directory plus reseller engine. Read the full story on /about/.
When was SAASAF.AI launched?
SAASAF.AI launched publicly in February 2026 after a closed beta of vendors and resellers. The directory side opened first with a seed catalog of 100+ tools across 30+ categories. The reseller marketplace and recurring-commission engine opened simultaneously. The company was founded earlier in 2026 and is operated by WETYR Corp. We publish changelogs and product updates on the /blog/ page and roadmap notes inside the platform dashboard.
How does SAASAF.AI make money?
SAASAF.AI has three revenue streams. First, vendor subscriptions: a Free tier supports up to 5 active resellers, Pro is $99/month with unlimited resellers and featured placement, and Enterprise is custom. Second, a 20% take rate on reseller commissions; resellers keep 80%, we keep 20%. Third, transaction fees on vendor payouts after the first 100 sales. The directory itself is free for buyers forever and we never accept payment to alter rankings. See /pricing/ for the full breakdown.
Is SAASAF.AI free to use?
Yes, for buyers and resellers, SAASAF.AI is free forever. You can browse the entire directory, compare tools, read reviews, and use the search and filtering tools without an account or paywall. Resellers pay nothing to apply, get approved, or earn commissions. We earn revenue by taking a 20% cut of commissions paid by vendors, so resellers never pay to participate. Vendors have a free entry tier and pay only if they upgrade to Pro for unlimited resellers and featured placement. Sign up at /resellers/ or browse free at /tool/.
How does SAASAF compare to G2?
G2 is a review aggregator focused on enterprise software with paid placement, sponsored quadrants, and a sales-led model where vendors pay tens of thousands per year for visibility. SAASAF.AI is open by default: rankings are based on usage, fit, and structured data, not pay-to-play. We also include a reseller marketplace, which G2 does not offer. G2 is stronger for deep enterprise procurement; SAASAF is stronger for SMB, indie, and AI-native tools, plus anyone who wants to monetize their audience by recommending SaaS. See our full comparison at /vs/g2/.
How does SAASAF compare to Capterra?
Capterra is owned by Gartner and operates on a cost-per-click bidding model where vendors pay for every click on their listing. That means visibility correlates with ad budget, not product quality. SAASAF.AI does not auction visibility. Vendor placement is determined by structured fit, completeness of listing, and reseller-driven engagement. SAASAF also adds a recurring-commission reseller layer, which Capterra does not have. Capterra is broader; SAASAF is sharper on SaaS and AI specifically and includes monetization for creators. Compare directly at /vs/capterra/.
How does SAASAF compare to AlternativeTo?
AlternativeTo is a community-driven directory of software alternatives, strong for finding open-source or cheaper substitutes for popular tools. SAASAF.AI overlaps on the alternatives use case but adds structured comparison pages, vendor-claimed listings, and a reseller engine. AlternativeTo does not let creators earn commissions on the tools they recommend. SAASAF does. AlternativeTo is great for discovery; SAASAF is great for discovery plus monetization plus structured side-by-side comparison. Browse our alternatives library at /alternatives/.
How does SAASAF compare to ProductHunt?
ProductHunt is a launchpad: a daily feed of new product launches optimized for upvotes and visibility on launch day. SAASAF.AI is an evergreen directory and reseller marketplace, optimized for ongoing discovery and recurring commission revenue, not launch-day spikes. ProductHunt and SAASAF are complementary. Many tools list on both: ProductHunt for the launch moment, SAASAF for the long tail of evergreen organic search and reseller distribution. SAASAF also offers structured comparisons and category pages ProductHunt does not.
How does SAASAF compare to PartnerStack?
PartnerStack is a partner relationship management (PRM) tool that vendors install to manage their own affiliate and reseller programs. It is software for vendors. SAASAF.AI is a marketplace plus directory: a single destination where resellers browse hundreds of programs in one dashboard and buyers discover tools. Vendors can use SAASAF as their primary reseller engine or layer it on top of PartnerStack. SAASAF combines distribution (the directory side) with attribution (the reseller side), which PartnerStack does not. Read /vs/partnerstack/.
What makes SAASAF.AI different?
Three things. First, SAASAF is the only directory that ships with a built-in reseller marketplace, so creators can monetize and vendors get distribution from day one. Second, we are AI-native: our taxonomy, search, and comparison engine are built around AI tool categories that legacy directories handle as an afterthought. Third, we operate transparently: rankings are not pay-to-play, the free tier for resellers is genuinely free forever, and the first 100 sales for any vendor are zero transaction fee. See /about/ for the long version.
Where is SAASAF.AI based?
SAASAF.AI is operated by WETYR Corp, a US-based company. The team is fully remote and distributed. We serve customers worldwide and the platform supports vendors and resellers in any country where Stripe Connect operates, which currently covers 45+ countries. For tax and legal correspondence, our registered address is published in /terms/ and /privacy/. For all other inquiries, the fastest path is /contact/.
How can I contact SAASAF.AI?
The fastest way is the contact form at /contact/, which routes to the right team based on whether you are a vendor, reseller, buyer, journalist, or partner. You can also email info@saasaf.ai for general inquiries, vendors@saasaf.ai for listing applications, and resellers@saasaf.ai for partnership questions. We respond to vendor applications within 48 hours and reseller applications within 24 hours. Press inquiries get a response within one business day.
Is SAASAF.AI hiring?
We hire opportunistically rather than continuously. Open roles are posted on /careers/ when we have them. We are most often looking for experienced product engineers, growth marketers with SaaS or affiliate backgrounds, and customer success leads who have run vendor or reseller programs before. We also hire fractional contributors for specific projects. If you do not see a role posted but think you would be a fit, send a note via /contact/ describing what you would build and we will get back to you.
How do I report incorrect information on SAASAF.AI?
Every tool listing has a Report Issue link at the bottom of the page. That opens a form prefilled with the tool name and listing URL. Submit corrections for pricing, features, integrations, or factual claims and we review within 48 hours. For more serious disputes (trademark, defamation, content takedown), email legal@saasaf.ai. Vendors can also claim their listing to update information directly without going through review. Claim your tool at /vendors/ or report via /contact/.
For Buyers and Discoverers
How do I find the best SaaS tool for my needs?
Start with /category/ and pick the closest category to your problem (CRM, project management, AI writing, etc.). Each category page lists every tool we have indexed, sortable by price, rating, and feature set. Then use /compare/ to put two or three finalists side by side and see pricing, integrations, and feature parity at a glance. If you are still stuck, try /usecases/ which organizes tools by job-to-be-done rather than category. Most buyers shortlist three tools, request demos or trials, and decide within a week.
How do I compare two SaaS tools?
Use the comparison engine at /compare/. Enter two tool names and we generate a side-by-side breakdown of pricing tiers, included features, integrations, customer size segment, hosting region, and support model. We also surface the top three differentiators between the tools so you can spot the deciding factor quickly. Pre-built comparison pages exist for the most common matchups, indexed at /compare/. Each comparison page is generated from structured data, not opinion, so the same query returns the same answer regardless of who is asking.
Are SAASAF.AI's reviews biased?
We do not accept payment to alter ratings, and rankings are not influenced by whether a vendor is on the Free or Pro tier. Pro vendors get featured placement on category pages, but their core rating and rank are independent of subscription level. Reviews come from verified users who have logged into the tool via OAuth or uploaded an invoice, which removes most fake-review spam. We disclose every commercial relationship on /disclosure/ and audit our ranking algorithm publicly each quarter.
How does SAASAF.AI rank tools?
Rankings are computed from a weighted blend of: verified user reviews, completeness and recency of structured listing data, integration breadth, pricing transparency, customer size fit for the queried use case, and reseller-driven engagement signals (how often resellers convert customers to that tool). We do not rank by ad spend or vendor subscription tier. The full ranking methodology is documented at /methodology/ and is updated whenever the algorithm changes.
How current is the pricing data?
Pricing is refreshed in three ways: vendors who claim their listing can update pricing in real time, our scraper revisits public pricing pages every 14 days for unclaimed listings, and users can flag stale pricing through the Report Issue link. The last-updated timestamp is shown on every tool page so you can see when pricing was last verified. Mission-critical buying decisions should always be confirmed on the vendor's own pricing page before you sign a contract.
Can I trust the ratings on SAASAF.AI?
Reviews are verified through one of three methods: OAuth login to the actual tool, invoice upload, or LinkedIn-verified employer match. We reject anonymous reviews and reviews from users with no usage signal. We also publish the review verification rate on each tool page so you can see what percentage of reviews are verified. Vendors cannot delete reviews, only respond. If you suspect review manipulation, report it through /contact/ and we will investigate within 48 hours.
How often is the directory updated?
New tools are added weekly through a combination of vendor applications and editorial discovery. Existing tool data is refreshed continuously: pricing every 14 days, integrations and feature flags monthly, and full re-audit annually. The /blog/ publishes a What's New roundup at the start of each month listing tools added or significantly updated. If a tool you know should be listed is missing, submit it via /vendors/ and we will review within 48 hours.
Do I need to create an account?
No. Browsing, searching, comparing tools, and reading reviews on SAASAF.AI does not require an account. You only need an account if you want to save tools to a list, leave a verified review, apply as a reseller, or claim a vendor listing. Account creation is free and takes less than 60 seconds. We never sell your data to vendors or third parties; see /privacy/ for the full data policy.
Can I save tools to a list?
Yes, with a free account you can save tools to as many named lists as you want (Shortlist, Migration Candidates, Watchlist, etc.). Lists are private by default but can be made public and shared via URL, which is useful for procurement teams who want to align stakeholders on a shortlist. Lists also support team mode where multiple users can collaborate on a single list. Sign in or create a free account from any tool page using the Save to List button.
What is the difference between alternatives and competitors?
Alternatives are tools that solve the same problem but may differ in pricing, target customer, or technology approach (e.g., open-source alternatives to a closed-source SaaS). Competitors are tools that target the exact same customer segment with substantially the same product. On SAASAF.AI, every tool page has both an Alternatives section (broader, more inclusive) and a Direct Competitors section (narrower, head-to-head). Browse alternatives library at /alternatives/.
Can I leave a review on SAASAF.AI?
Yes, if you have used the tool. We require one of three verification methods: log in to the tool via OAuth, upload an invoice or subscription receipt, or verify your employer through LinkedIn for tools used at your company. Verified reviews are weighted higher in ratings than unverified ones, and unverified reviews are flagged visually on the listing. Reviews include an overall rating plus structured ratings for ease of use, customer support, value for money, and feature depth.
How do I filter tools by price?
Every category page at /category/ has a price filter sidebar with options for Free, Freemium, Under $20/month, $20-$100/month, $100-$500/month, and Enterprise. You can also filter by billing model (per-user, per-seat, flat, usage-based), free trial availability, and free tier availability. The filters compound, so you can find, for example, all CRMs under $50/month with a free trial in three clicks.
How do I filter tools by integration?
Each tool listing has an Integrations field with a structured list of native integrations (not Zapier-only). Search /integrations/ for any integration name to see every tool that natively integrates with it. This is especially useful when you need to fit a new tool into an existing stack. We also publish a Stack Compatibility score on each comparison page that estimates how well a tool fits a given existing stack.
Are there guides for choosing tools?
Yes. /blog/ publishes long-form buying guides for the most-searched categories. We also maintain /guides/ with evergreen comparison content like Best CRM for Solo Founders, Best AI Writer for Long-Form Content, and Best Project Management Tool for Remote Teams. Each guide is updated quarterly and includes our methodology, the tools we evaluated, and the specific scenarios where each recommendation wins.
Can I request a tool be added?
Absolutely. If you are the vendor, submit your tool at /vendors/ and we will review within 48 hours. If you are a buyer who wants to see a tool added, send the tool name and URL via /contact/ and our editorial team will evaluate it. We add tools that have paying customers, a public website, and meet our minimum quality bar (no MLM, no info-products, no LTD-only deals). Editorial additions are unpaid and the listing is free at the basic tier.
What is the SAASAF newsletter?
The SAASAF newsletter ships weekly on Thursdays with three things: new and notable tools added that week, the highest-paying recurring-commission programs accepting new resellers, and one in-depth analysis of a SaaS or AI category. It is free, and we never sell the email list. Subscribe from any page footer or directly at /newsletter/. Average issue is 800 words and takes about four minutes to read.
Does SAASAF.AI have a podcast?
Yes. The SAASAF Podcast publishes biweekly on Tuesdays and features founders, growth operators, and resellers building in the SaaS and AI ecosystem. Episodes are 30-45 minutes and focus on operational depth (specific commission structures, attribution problems, distribution playbooks) rather than fluffy founder backstory. Listen at /podcast/ or on Apple Podcasts, Spotify, and YouTube.
For Vendors and SaaS Companies
How do I list my SaaS on SAASAF.AI?
Go to /vendors/, click Apply to List, and complete the form: tool name, public website, primary category, pricing, and a 50-word description. We review within 48 hours. Approved tools get a free basic listing immediately. Vendors who want featured placement, full analytics, comparison page inclusion, and unlimited resellers upgrade to Pro at $99/month. There is no obligation to upgrade; the basic listing remains free as long as your tool stays listed.
Is there a fee to be listed?
No. Basic listings are free forever and include the tool name, description, pricing, category placement, and the ability to receive reviews. The free tier also supports up to 5 active resellers in our marketplace. Vendors only pay if they upgrade to Pro ($99/month) for unlimited resellers, featured category placement, comparison page inclusion, full analytics, and priority support, or to Enterprise for custom contracts. See /pricing/ for the breakdown.
How long does vendor approval take?
Vendor applications are reviewed within 48 hours by an editorial team member who confirms the tool exists, has paying customers, and meets our quality bar (no MLM, no info-products, no LTD-only deals). About 85% of applications are approved on first review. The remaining 15% are either rejected outright (off-policy) or sent back for clarification. After approval, the listing goes live within 24 hours and you receive an email with the URL and admin login.
What information do I need to provide as a vendor?
Required fields: tool name, public URL, primary category, 50-word description, pricing tiers (or freemium/free/contact-sales), logo (PNG or SVG), at least one product screenshot, and a primary contact email. Strongly recommended: integrations list, supported customer size segments, hosting regions, security certifications (SOC2, ISO 27001), and a 250-word long description. Pro vendors can also add comparison page entries, video demos, and case studies. Listings with complete data rank higher in our search.
Can I update my listing?
Yes. Once approved, vendors get an admin dashboard at /vendor-dashboard/ where they can edit pricing, features, integrations, screenshots, descriptions, and contact info in real time. Changes go live immediately for most fields; pricing changes are queued for a 24-hour review to prevent accidental misinformation. You can also bulk-update via CSV upload or programmatically via our Pro-tier API. We email vendors a quarterly nudge to refresh their listing.
How do I get more visibility as a vendor?
Three reliable levers. First, complete every field in your listing; complete listings rank higher. Second, recruit early reviews from existing customers; verified reviews are the strongest ranking signal. Third, upgrade to Pro for featured category placement and inclusion in comparison pages. Bonus: an active reseller program with competitive commissions (20-50% recurring) drives long-tail organic traffic because resellers create content that links back to your SAASAF listing.
What is the difference between basic and Pro listings?
Basic ($0/month): name, description, category, pricing, reviews, up to 5 active resellers, standard search ranking. Pro ($99/month): everything in Basic plus unlimited resellers, featured category placement, inclusion in comparison pages and Best Of guides, full analytics dashboard (impressions, clicks, conversions), priority support, custom UTM parameters, and API access. Enterprise (custom): everything in Pro plus dedicated account manager, white-label reseller program, custom integrations, SLA, and contract terms. Compare at /pricing/.
How do I respond to reviews?
From the vendor dashboard, every review has a public Reply button. Vendor replies are clearly labeled as official responses and appear directly under the review. Best practice is to reply to every review (positive and negative) within 48 hours. Vendors cannot delete or edit reviews, only respond. Negative reviews with a thoughtful vendor response often outperform positive reviews with no response in buyer trust signals, per our internal data.
Can I dispute incorrect information?
Yes. If a review contains factual inaccuracies (claims a feature does not exist when it does, references the wrong product version, etc.), use the Dispute Review button in the vendor dashboard. Provide evidence (documentation link, product screenshot) and our trust team reviews within 48 hours. Disputes are resolved by either correcting the review, adding context, or removing it if it violates our guidelines. Disputes are not for negative-but-truthful reviews; those stay up.
How do resellers find my product?
Resellers browse the Programs page at /resellers/programs/ filtered by category, commission rate, cookie window, and recurring vs one-time. Pro vendors appear at the top of this list. You can also recruit resellers directly: invite-only links, dedicated landing pages, and outreach via the platform messaging system are all supported. The single highest signal for reseller acquisition is competitive commission terms (20-50% recurring for 6-24 months) plus low minimum payout thresholds.
Can I set my own commission rates as a vendor?
Yes. Vendors set their own commission rates, cookie windows, recurring vs one-time structures, and approval rules. We recommend 20-50% recurring for 6-24 months as the highest-converting range based on platform data, but you can offer anything from 5% one-time to 50% lifetime recurring. You can also tier rates: higher commissions for resellers who hit volume thresholds, or special rates for invite-only partners. Set this in your vendor dashboard under Reseller Program Settings.
Can I approve which resellers promote my product?
Yes. Vendors choose between three approval modes: Open (any reseller can promote, no approval required), Manual (every reseller is reviewed), or Auto-Rules (resellers are auto-approved if they meet criteria like audience size, niche match, or minimum content history). Most vendors start in Manual and switch to Auto-Rules once they have approved 50+ resellers. You can also blacklist specific resellers, channels, or geos.
What kinds of SaaS get approved?
Real, working, billable software with paying customers. We do not list pre-revenue products, info-products, MLM schemes, or LTD-only (lifetime deal only) products. We do list freemium and free-tier products, open-source products with hosted commercial offerings, and AI-native tools at any stage as long as they have paying customers. Edge cases: developer tools with hosted plans yes; pure libraries no. Marketplaces yes; affiliate-link aggregators no.
Can I claim an existing listing?
Yes. If our editorial team has indexed your tool, the listing exists in unclaimed state. Click Claim This Listing on the page; we verify ownership via DNS TXT record or by emailing a code to a domain-matching email address. Verification takes 5 minutes. Once claimed, you get full access to edit the listing, respond to reviews, configure your reseller program, and view analytics. Claiming is free.
Do I have to launch a reseller program to be listed?
No. The directory listing and the reseller program are independent. You can list your tool, claim the listing, and respond to reviews without ever opening a reseller program. Many Pro vendors run only the directory side. That said, the reseller program is one of the strongest growth levers SAASAF offers, so most vendors who try it keep it on. Configure or skip from your vendor dashboard.
For Resellers and Affiliates
How do I become a SAASAF reseller?
Apply at /resellers/apply/. The form takes 5 minutes: name, primary channel (newsletter, blog, YouTube, podcast, etc.), audience size, niche, and a link to your most popular content. Approvals run within 24 hours. Approved resellers get a dashboard at /reseller-dashboard/ with the full program library, custom tracking links, real-time analytics, and Stripe Connect for payouts. Becoming a reseller is free forever; we earn revenue by taking a 20% cut of commissions paid by vendors.
What's the commission structure for resellers?
Each vendor sets their own commission terms, but the platform-wide average is 30% recurring for 12 months on Pro-tier vendors, with cookie windows of 60-90 days. Some programs offer 50% lifetime recurring; some offer one-time bounties of $100-$500 per signup. SAASAF takes 20% of the gross commission, the reseller keeps 80%. So a 30% recurring commission on a $99/month tool nets the reseller $23.76/month per active customer. Browse all programs at /resellers/programs/.
How do I get paid as a reseller?
Payouts run automatically every 30 days post-refund window via Stripe Connect to your bank account, debit card, or supported wallet in 45+ countries. Stripe Connect handles all the tax forms (1099 for US, equivalents elsewhere). There is no minimum payout threshold; if you earned $3.42 last month, you get $3.42 this month. Real-time accruals are visible in your reseller dashboard, and a monthly statement is emailed for bookkeeping.
When are reseller commissions paid out?
Commissions accrue in real time as conversions happen, but payout occurs 30 days after the refund window closes for each underlying transaction. Most vendors have a 14-30 day refund window, so the typical conversion-to-payout cycle is 45-60 days. Recurring commissions on subscriptions pay out monthly as each invoice clears. Payouts run on the first business day of each month for the previous month's cleared commissions. You see exact payout dates in the reseller dashboard.
What are the best products to promote as a reseller?
The highest earners on SAASAF promote 3-7 tools, not 30. Pick tools that (a) your audience already uses or wants, (b) have recurring commissions of 20%+ for at least 12 months, (c) have a checkout completion rate above 5% (visible in program details), and (d) match your content niche. Promoting too many tools dilutes conversion. The /resellers/programs/ page is sortable by gross commission per signup so you can spot the highest-earning programs in your niche fast.
Do I need an audience to start as a reseller?
No. Many approved resellers start with under 1,000 followers or subscribers. Quality and niche match beat raw size. A 500-person email list of agency owners outperforms a 100k Twitter follower count for B2B SaaS conversion. We do require some demonstrable distribution channel: a newsletter, blog, podcast, YouTube, TikTok, paid ads experience, or an active community. Pure cold-DM affiliate strategies do not pass approval. If you are starting from zero, build the audience first, then apply.
Can I promote multiple tools as a reseller?
Yes, no limit. Most active resellers promote 5-15 tools across complementary categories. The dashboard organizes everything: each program has its own tracking links, performance dashboard, and payout flow, but commissions consolidate into a single monthly Stripe Connect payout. We recommend starting with 3-5 tightly-related tools, optimizing conversion, then expanding adjacent. Promoting unrelated tools across many categories tends to underperform tightly-niched portfolios.
Is there a minimum payout threshold for resellers?
No. SAASAF.AI has zero minimum payout threshold. If you earn $1.27 in a month, you get $1.27 the following month via Stripe Connect. We chose this because traditional affiliate networks set minimums of $50-$100 specifically to keep small-creator earnings on their balance sheet, which is hostile to creators. Stripe Connect makes micro-payouts economically feasible and we pass that through. The trade-off is that very small payouts may have a Stripe fee that nets out to zero or a few cents.
How do I track conversions as a reseller?
Every program in your reseller dashboard generates unique tracking links per channel (you can create one for newsletter, one for blog, one for YouTube, etc.). Clicks, signups, conversions, and recurring revenue per link are visible in real time. We support cookie-based first-touch attribution (60-90 day default), email-match attribution for users who clear cookies, and webhook-based account-creation matching for direct sign-ups. Custom UTM parameters are supported for resellers who want their own analytics overlay.
Are there geo restrictions on commission?
Some vendors restrict commissions to specific geographies (e.g., US/EU only) typically because their product cannot serve other markets. These restrictions are clearly labeled in each program's details. Most programs are global. Resellers themselves can be in any of the 45+ countries Stripe Connect supports. We do not pay commissions for conversions in OFAC-sanctioned countries or to resellers domiciled in them. The full geo policy is at /reseller-terms/.
How much can I earn as a SAASAF reseller?
Depends entirely on your audience and the programs you pick. Resellers in the top quartile of the platform earn $5k-$50k+ per month in recurring commissions; the median engaged reseller earns $300-$2,000 per month after a 6-12 month ramp. Recurring commissions compound: each customer you refer compounds month over month, so income grows even with a flat referral rate. Most quitters quit before month 12, before compounding kicks in.
How do I disclose affiliate relationships?
In the US, the FTC requires clear and conspicuous disclosure when you have a financial relationship with a product you recommend. Most regulators worldwide have similar rules. Best practice: a disclosure statement at the top of any post or video that includes affiliate links, plus a link to a fuller disclosure page. SAASAF.AI auto-generates a disclosure URL for each tracking link you can include. Keep disclosures plain-language; do not bury them in footers. Failure to disclose has triggered FTC enforcement; do not skip it.
Can I use paid ads to drive reseller traffic?
Yes, with caveats. Some vendors prohibit paid search bidding on their brand keywords (clearly labeled in each program's terms); this is the most common paid restriction. Paid social, display, and content amplification are usually allowed. Make sure your disclosure is visible in the ad creative. Run unit economics tightly: your customer acquisition cost via paid must be lower than the gross commission you earn, factoring in conversion rate and customer lifetime. Most paid resellers struggle here; organic content scales better long-term.
How do refunds affect my commissions?
All commissions on SAASAF.AI are refund-aware. If the underlying customer refunds within the vendor's refund window (typically 14-30 days), the commission is automatically clawed back before payout. If the refund happens after payout, the clawback applies to your next payout. This is industry-standard and protects vendors from gaming. Reseller dashboards show pending versus cleared commissions in real time so you know what is provisional. Long-term active customers rarely refund, so refund clawbacks tend to be a small fraction of total earnings.
What happens if a vendor leaves SAASAF.AI?
If a vendor cancels their subscription, the listing reverts to the unclaimed Free tier and the reseller program enters a 90-day wind-down. During wind-down, existing customers continue paying commissions for 90 days, then the program is paused and resellers are notified. New referrals stop the day the vendor cancels. If a vendor goes out of business entirely, recurring commissions stop because there is no underlying revenue; this is the main downside risk of recurring commission models.
Pricing and Billing
How much does SAASAF.AI cost?
Buyers and resellers pay nothing, ever. Vendors choose between three tiers. Free: $0/month, up to 5 active resellers, basic listing. Pro: $99/month, unlimited resellers, featured placement, full analytics, comparison page inclusion. Enterprise: custom pricing for vendors with specific contractual requirements (custom commission structures, dedicated CSM, SLA, white-label reseller program). All paid tiers are month-to-month with no setup fee. See /pricing/ for the full feature matrix.
What's the difference between Free and Pro tiers?
Free is the entry point: claim your listing, accept up to 5 resellers, respond to reviews, and update your tool data. Pro adds unlimited resellers, featured category placement, inclusion in comparison pages and Best Of guides, full analytics (clicks, conversions, attribution), priority support, custom UTM parameters, API access, and CSV bulk update. Most vendors start Free and upgrade once they want more reseller capacity or featured placement. Compare at /pricing/.
Do you offer annual discounts?
Yes. Pro is $99/month month-to-month or $990/year annually (effectively two months free, or about 17% off). Annual plans are billed upfront and pro-rated if you cancel. Enterprise contracts are typically annual with multi-year discounts available. Resellers and buyers do not pay anything, so this only applies to vendor subscriptions. You can switch between monthly and annual at any time from the vendor dashboard.
Can I cancel anytime?
Yes. Pro is month-to-month with no contract. Cancel from the vendor dashboard and your subscription ends at the close of the current billing cycle. After cancellation, your listing reverts to the Free tier; you do not lose your listing, reviews, or historical data. Annual plans can be cancelled but are non-refundable for the remaining months. Enterprise contracts follow the terms in the signed agreement, typically a 30-day cancellation notice.
What payment methods are accepted?
For vendor subscriptions: all major credit cards (Visa, Mastercard, Amex, Discover), ACH for US-based vendors, SEPA for EU vendors, and wire transfer for Enterprise contracts. We process payments via Stripe and never store card data on our servers. For reseller payouts: Stripe Connect supports bank transfer, debit card, and digital wallets in 45+ countries. We do not currently accept crypto, but Enterprise vendors can request invoiced billing in USD via wire.
Is there a free trial of Pro?
Yes. Pro has a 14-day free trial with no credit card required. You get full access to every Pro feature: unlimited resellers, featured placement, full analytics, API access. At the end of the trial, you choose to upgrade or your account reverts to the Free tier (the listing stays live; only Pro features lock). Most vendors who try Pro upgrade after running their first 2-3 reseller campaigns. Start a trial from /pricing/ or your vendor dashboard.
Are taxes included in the price?
Listed prices are exclusive of VAT, GST, and US state sales tax. Stripe Tax automatically calculates and adds the correct tax rate at checkout based on the vendor's billing country. EU vendors with valid VAT IDs can apply for reverse-charge VAT exemption. US vendors are charged sales tax in states where SAASAF.AI has a tax nexus. Tax invoices are downloadable from the vendor dashboard for accounting.
Do you offer refunds?
Pro monthly subscriptions can be cancelled anytime; we do not refund the current month but you keep access until the cycle ends. Annual subscriptions are non-refundable for the remaining months once active. We make exceptions for accidental double-billing, billing errors, or service outages, processed within 5 business days. Reseller commissions are not refundable to vendors except via the standard refund-aware payout mechanism (commissions are clawed back automatically if the underlying customer refunds).
Are there enterprise discounts?
Yes. Enterprise pricing is custom and typically includes volume discounts on transaction fees, multi-year contract discounts, and bundled services (white-label reseller program, custom integrations, dedicated CSM). Enterprise contracts start at $1,000/month equivalent and scale with the size of the reseller program and the complexity of integration requirements. Contact /enterprise/ to schedule a discovery call.
What does white-label pricing look like?
White-label reseller programs let vendors run a fully-branded reseller marketplace on their own domain (resellers.yourcompany.com) using SAASAF infrastructure underneath. Pricing starts at $1,000/month and scales with reseller count. Includes custom domain, branded login, branded payouts, branded support, and a dedicated implementation engineer for the first 30 days. White-label is part of Enterprise and contracted annually. See /enterprise/.
Technical and Account
How do I create an account?
Click Sign Up in the top right of any page. Choose your role: Buyer (free, save lists and review tools), Reseller (free, apply to promote programs), or Vendor (free basic listing or paid Pro). Sign up with email plus password, or use Google/GitHub OAuth for one-click. You receive a verification email; click the link and you are in. Account creation takes under 60 seconds and you can switch or add roles later from your dashboard.
I forgot my password, how do I reset it?
Click Sign In, then Forgot Password. Enter the email associated with your account and we send a reset link valid for 1 hour. The link takes you to a secure page where you set a new password (minimum 12 characters, must include a number and a symbol). If you signed up via Google or GitHub OAuth, you do not have a password; sign in with the same provider you used originally. Issues? Email support@saasaf.ai.
How do I delete my account?
From the account settings page, click Delete Account. We require typed confirmation (DELETE) and your password to prevent accidents. Account deletion is processed within 24 hours and removes your profile, lists, reviews, and personally identifiable data. Aggregated, anonymized analytics are retained for ranking purposes. If you are a vendor, your tool listing reverts to unclaimed status (the listing itself stays). Resellers who delete their account stop accruing commissions immediately.
Is my data secure?
All data is encrypted in transit (TLS 1.3) and at rest (AES-256). We host on AWS in US-East and EU-West regions. We follow OWASP Top 10 best practices, run quarterly third-party security audits, and operate a public bug bounty program at /security/. We are SOC 2 Type II audited (report available under NDA). We do not sell or share user data with third parties; full data policy at /privacy/. Critical incidents are disclosed within 72 hours per industry norms.
Are you GDPR and CCPA compliant?
Yes. EU users can request data export, correction, and deletion via the privacy portal at /privacy/portal/. CCPA users (California residents) can request the same plus opt-out of sale (we do not sell data, but the opt-out is honored regardless). All requests are processed within 30 days. Our DPO can be reached at privacy@saasaf.ai. We maintain a Data Processing Addendum (DPA) for vendor and enterprise customers, available at /legal/dpa/.
Do you have an API?
Yes. The SAASAF.AI API is available on Pro and Enterprise tiers. Endpoints include: tool search and metadata, comparison engine, reseller program metadata, tracking link generation, conversion webhooks, and analytics export. Full REST API with bearer-token auth, rate-limited at 1,000 requests per minute on Pro and 10,000 on Enterprise. Documentation at /api/. SDKs available for JavaScript and Python; community SDKs cover Ruby, PHP, and Go.
Can I export my data?
Yes. Vendors can export their listing data, review data, and analytics in CSV or JSON from the vendor dashboard. Resellers can export their full conversion log, tracking links, and commission history in CSV or JSON. Buyers can export their saved lists and reviews. All exports are GDPR-aligned and include only data attributable to your account. Exports are usually instant; very large datasets are emailed as a download link within an hour.
What browsers does SAASAF.AI support?
We support the latest two major versions of Chrome, Edge, Firefox, and Safari on desktop, plus Chrome Mobile and Safari Mobile on iOS and Android. We test on Windows 10/11, macOS 12+, iOS 16+, and Android 12+. Older browsers may render but are not officially supported. We use modern web standards (ES2022, native CSS Grid, modern fonts) and do not support IE11 or any browser without modern JS support. JavaScript must be enabled.
Is there a mobile app?
Not yet. The web app is fully responsive and works well on mobile browsers, including the reseller dashboard for checking commissions and the vendor dashboard for responding to reviews. A native mobile app is on the roadmap for 2026 H2, prioritized for the reseller use case (commission alerts, payout confirmations, link sharing). If you want to be notified when the mobile app launches, subscribe to /newsletter/.
Do you support two-factor authentication?
Yes. 2FA via TOTP (Google Authenticator, Authy, 1Password, etc.) is supported on all account tiers and is enforced for vendors at the Pro tier and above. SMS 2FA is supported but discouraged due to SIM-swap risk. Hardware key (WebAuthn / FIDO2) support is available; we recommend it for resellers and vendors managing significant payout flows. Enable 2FA from account settings; 2FA is mandatory for accessing the API.
SaaS and AI Tools, General
What is SaaS?
SaaS stands for Software-as-a-Service: software delivered over the internet on a subscription basis rather than installed locally. The vendor hosts the application, handles updates and security, and bills monthly or annually. Examples include Salesforce, Slack, Notion, and HubSpot. SaaS replaced the older model of buying perpetual licenses for desktop software. Most modern business software is SaaS, and SAASAF.AI exists to help buyers find the right SaaS for their needs and resellers monetize the recommendations they already make.
What is AI software?
AI software refers to applications that use machine learning, large language models, or other AI techniques to deliver core functionality. Examples include ChatGPT, Midjourney, Jasper, Otter, and GitHub Copilot. AI software can be standalone (a chatbot) or embedded inside traditional SaaS (AI features inside Notion or HubSpot). On SAASAF.AI we treat AI software as a first-class category and tag every tool with AI-native, AI-augmented, or non-AI so buyers can filter precisely. Browse at /category/.
What's the difference between SaaS and on-premise software?
SaaS is hosted by the vendor and accessed via the web; you do not install or maintain it. On-premise software is installed on your own servers (or physical machines), giving you full control over data, security, and customization but requiring you to maintain it. SaaS dominates new software purchasing because it is faster to deploy and easier to scale. On-premise persists in regulated industries (healthcare, defense, finance) where data residency or air-gapping matters. Some vendors offer both, called hybrid or self-hosted SaaS.
What is freemium pricing?
Freemium is a pricing model where the basic tier is free forever (not a trial) and paid tiers unlock advanced features, higher usage limits, or team functionality. Examples: Slack (free for small teams, paid for unlimited message history), Notion (free for individuals, paid for unlimited blocks). Freemium drives adoption by removing the trial friction and converts a fraction of free users to paid over time. About 40% of SaaS tools on SAASAF.AI offer a freemium tier; filter at /pricing-models/freemium/.
What is recurring revenue?
Recurring revenue is income that repeats predictably over time, typically monthly or annually, from subscription customers. SaaS is the canonical recurring-revenue business model. Recurring revenue is more valuable than one-time revenue because it compounds: a SaaS company adding $10k MRR in net new customers each month grows to $120k ARR after a year (before churn). Recurring commissions for resellers work the same way: each customer you refer compounds month over month, which is why most SAASAF programs offer recurring rather than one-time payouts.
What is annual contract value (ACV)?
ACV is the average revenue a SaaS customer pays in one year. A customer on a $99/month plan has an ACV of $1,188. ACV matters because it determines how much a vendor can spend to acquire a customer. Low-ACV SaaS (under $1k) typically uses self-serve and PLG (product-led growth). Mid-ACV ($1k-$25k) uses a mix of self-serve and inside sales. High-ACV ($25k+) uses outbound, RFP, and field sales. Reseller commissions tend to scale with ACV.
What is ARR vs MRR?
MRR (Monthly Recurring Revenue) is the total recurring revenue normalized to a monthly cadence. ARR (Annual Recurring Revenue) is MRR times 12, projecting current monthly recurring revenue forward a year. SaaS companies use both: MRR for short-term operating health, ARR for valuation and reporting. A SaaS company at $100k MRR has $1.2M ARR. Resellers in SAASAF earn against MRR (commissions accrue monthly as customers pay), so an MRR-focused mental model is more useful day-to-day.
How do I choose between similar tools?
Five-criteria framework: (1) Job fit: does the tool actually solve your specific problem, not just the broad category? (2) Stack fit: does it integrate with what you already use? (3) Price fit: can you afford it at your current scale and 2x scale? (4) Team fit: will the team you have adopt it without weeks of training? (5) Risk fit: is the vendor stable and the data exportable if you switch? Run finalists through this filter using the comparison engine at /compare/.
What is a tech stack?
A tech stack is the set of software tools a company uses to operate. A typical SaaS startup stack might include: Slack (chat), Notion (docs), Linear (project management), HubSpot (CRM), Stripe (billing), Mixpanel (analytics), Vercel (hosting). The stack matters because tools that integrate well reduce friction and cost. SAASAF.AI tags every tool with its native integrations and provides a Stack Compatibility score on comparison pages. Browse popular stacks at /stacks/.
What is product-market fit for SaaS?
Product-market fit (PMF) is the point at which a product satisfies a real market demand strongly enough that growth becomes natural rather than forced. Marc Andreessen described it as: you can feel PMF when usage grows faster than you can keep up with, customers pull the product, and the only constraint is your ability to operate. For SaaS specifically, PMF signals include: low logo churn (under 1%/month), high net revenue retention (over 110%), and short payback periods (under 12 months).
What's the average SaaS price?
Across the SAASAF.AI catalog, the median monthly price is $39 per user per month for B2B SaaS. The distribution is bimodal: a long tail of low-ACV SMB tools at $10-$30 per user, and a shorter but heavier tail of mid-market and enterprise tools at $100+ per user. Free and freemium tiers are common; about 40% of cataloged tools offer a free tier and another 30% offer a free trial. See /pricing/ for filters or /blog/saas-pricing-trends/ for analysis.
How many SaaS tools does the average company use?
Industry data (Productiv, BetterCloud, Vendr) puts the average mid-market company at 100-200 SaaS apps in active use, with enterprise reaching 300-500. Smaller companies (under 50 employees) typically run 30-60. The number has roughly tripled in the past decade as SaaS has eaten previously-bundled functionality and become the default purchasing motion. Most companies underestimate their SaaS count by 30-50% because of departmental and shadow purchases. SAASAF.AI helps consolidate visibility across categories so you can see what you actually need versus what you have accumulated.
What is SaaS sprawl?
SaaS sprawl is the uncontrolled accumulation of SaaS subscriptions across a company, typically driven by individual teams or employees signing up for tools without central oversight. Sprawl wastes money (duplicate tools, unused seats), creates security risk (data spread across vetted and unvetted vendors), and makes integration harder. The opposite is SaaS rationalization: an annual or quarterly audit that consolidates duplicates, cancels unused tools, and standardizes on a smaller set. /blog/ has guides on running a SaaS audit.
What is shadow IT in SaaS?
Shadow IT is software a company uses without IT or security approval. Shadow SaaS is the fastest-growing form: an individual employee signs up for a tool with their work email and corporate card, never tells procurement, and the tool processes company data outside the security perimeter. Estimates suggest 30-50% of SaaS spend in mid-market and enterprise is shadow IT. Mitigation: IDP integration (Okta, Google Workspace) to require SSO for any tool, plus expense-review tooling that flags new SaaS purchases automatically.
What's the future of SaaS in the AI era?
AI is restructuring SaaS in three ways. First, AI features become table stakes inside existing SaaS (writing assistance in Notion, AI sales coaching in Gong). Second, AI-native tools challenge incumbents in established categories (Cursor vs VS Code, Granola vs Otter, Copy.ai vs traditional copywriting tools). Third, agent-based workflows are starting to compress multi-tool stacks into single AI agents that orchestrate across them. Net effect: more competition for incumbents, more opportunity for AI-native upstarts, and a lot of ongoing flux in category boundaries. SAASAF tracks this in real time at /category/.
Affiliate and Reseller Industry
What's the difference between an affiliate and a reseller?
Affiliates promote a product via tracked links and earn a commission on sales they refer; they do not own the customer relationship and typically do not invoice the customer. Resellers, in the strictest sense, buy the product wholesale and resell it at a markup to their own customers, owning billing and support. In practice the terms blur, and SAASAF.AI uses reseller broadly to mean anyone earning recurring commission for distributing a SaaS, including pure affiliates. The legal distinction matters mostly in tax treatment (1099 versus a true purchase-and-resale flow).
What's a typical SaaS commission rate?
Across the SAASAF.AI marketplace, recurring commissions average 30%, with the most common range being 20-50% for 6-24 months. One-time bounty programs typically pay $100-$500 per signup. Lifetime recurring (commission paid for as long as the customer stays) is the most lucrative structure but only offered by about 15% of programs. Higher commissions tend to come from newer or growth-focused SaaS willing to overpay for distribution; established SaaS at scale typically caps at 20-30% recurring.
What are recurring commissions?
Recurring commissions pay the affiliate or reseller every billing cycle the referred customer remains active, rather than a one-time bounty at signup. A 30% recurring commission on a $99/month tool nets $29.70 per month for as long as the customer pays. Compounded over 12-24 months and multiplied across many customers, recurring commissions create predictable monthly income for the reseller, which is why most SAASAF programs prefer recurring over one-time. The trade-off is that recurring commissions usually pay a lower headline rate than one-time bounties.
What's a cookie window in affiliate marketing?
A cookie window is the duration during which a click is attributed to the affiliate after the user clicks the tracking link. A 60-day cookie window means: if a user clicks your link, leaves, comes back 45 days later via direct or organic, and signs up, you still get credit. Longer cookie windows favor the affiliate; shorter windows favor the vendor. SAASAF.AI defaults to 60-90 day windows depending on the program. Enterprise SaaS often runs 90+ day windows because procurement cycles are long.
What is PartnerStack?
PartnerStack is a partner relationship management (PRM) platform that vendors install to manage their own affiliate, reseller, and channel partner programs. It is software for vendors. SAASAF.AI is a marketplace plus directory: a single destination where resellers find programs across many vendors. The two are complementary; many vendors run their core program on PartnerStack and use SAASAF.AI for distribution and reseller acquisition. See our comparison at /vs/partnerstack/.
What is Impact.com?
Impact.com is a large affiliate and partnerships network spanning B2C ecommerce, retail, travel, and B2B SaaS. It hosts thousands of programs and is the legacy network behind many big-brand affiliate programs. Impact is broader and more retail-focused than SAASAF.AI, which is SaaS and AI specific. Resellers often run programs across both: Impact for retail or generalist, SAASAF for SaaS-specific recurring commissions and tighter category fit. Impact charges higher minimum payout thresholds and slower payout cycles than SAASAF.
What are the highest-paying SaaS affiliate programs?
Across SAASAF.AI, the highest-paying programs by gross commission per converted signup tend to be: enterprise CRM and revenue intelligence tools ($500-$2,000 first-year commission per customer), specialized DevOps and observability tools ($300-$800 first-year), and marketing automation suites ($200-$600 first-year). The /resellers/programs/ page is sortable by gross commission so you can see the current leaderboard. Caveat: high-ticket programs convert at lower rates, so do not optimize purely for headline payout.
Can I make a living as a SaaS affiliate?
Yes, and a small but growing number of resellers earn $10k-$100k+ per month from SaaS affiliate income alone. The realistic path: pick a niche audience (agency owners, indie devs, marketing ops), build content (newsletter, blog, YouTube) that ranks or repeats over time, and assemble a 5-10 program portfolio with 20-50% recurring commissions. Plan on 18-36 months from start to meaningful income; recurring commissions compound but compounding takes time. Most who quit do so before month 12.
What audience size do I need to start as a reseller?
There is no minimum, and SAASAF.AI approves resellers with under 1,000 followers if their content and niche are sharp. The pragmatic floor for meaningful income is around 1,000-5,000 highly-engaged people in a tight niche, or 10,000+ if your audience is more generalist. Conversion is what matters, not raw size. A 500-person email list of agency owners can outearn a 100,000-follower Twitter account on B2B SaaS commissions. Build niche-first, monetize once you have engaged readers.
What channels work best for SaaS reselling?
Per platform conversion data, top performers in order: niche newsletters with active open rates above 35%, long-form SEO blogs with category-targeted landing pages, YouTube channels with deep tool walkthroughs, and trust-built podcasts. Twitter and TikTok drive clicks but rarely convert recurring SaaS signups at high rates because the audience attention model does not match the SaaS purchase decision cycle. Paid ads work but require careful unit economics; most successful resellers blend organic content with retargeting paid.
Still Have Questions?
If your question is not answered above, the team responds to every inbound within one business day. Hit us at /contact/.
Explore SAASAF.AI
A few starting points if you want to keep digging.
Browse all tools
The full catalog of SaaS and AI tools indexed on SAASAF.AI, sortable by category, price, rating, and integration.
Browse by category
30+ categories from CRM and project management to AI writing, design, analytics, and DevOps.
Compare tools side by side
The comparison engine generates structured side-by-side breakdowns of pricing, features, and integrations.
Become a reseller
Apply free, get approved within 24 hours, browse programs with recurring commissions of 20-50% for 6-24 months.
List your SaaS
Free basic listing, Pro at $99/month, full reseller marketplace included.
Read the blog
Weekly long-form analysis on SaaS, AI, and the reseller economy.
Visit the academy
Free training for resellers and vendors. Self-paced courses plus quarterly live cohorts.